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Dwell presents Vestaboard, "The Message Board You Never Knew You Needed"

August 17, 2021 / by Kristin Keeffe

Dwell, a champion of home design that improves people's lives, called Vestaboard "a showstopping conversation piece." See their new story featuring customer and lifestyle blogger Laura Izumikawa and her family.

 

By Sarah Akkoush in Dwell

 

 Photo 1 of 5 in Meet The Stylish Analog Message Board You Never Knew You Needed

Photo by Katrina Kim
 

Meet The Stylish Analog Message Board You Never Knew You Needed

 

At a Southern California–based blogger’s chic home, the smart yet old-timey messaging display is the cure for digital overload.

If you’re looking for a showstopping conversation piece in the interiors world, few items satisfy quite like the Vestaboard. Equal parts communications tool and wall dressing, the display’s 8,448 articulated flaps, which spin and whirr as your instant message or image falls into place, can be operated wirelessly through an app. From the gentle click of the flaps to the delightful shuffle of the letters, Vestaboard is intriguing to see in action. "We wanted the sound to be pleasing, if not soothing," says the product’s lead designer, Faiza Moore. Fred Bould, the industrial designer, adds, "We aimed to make the flap-motion experience as pure and simple as it could be."

An alternative to the constant bombardment of information from our digital devices, Vestaboard’s split-flap design recalls a bygone era. "There’s a magic to it that can’t be replicated with digital screens," says Moore. 

An alternative to the constant bombardment of information from our digital devices, Vestaboard’s split-flap design recalls a bygone era. "There’s a magic to it that can’t be replicated with digital screens," says Moore. 

Photo by Katrina Kim
 
 

Named after Vesta, Roman goddess of hearth and home, the Vestaboard resulted from an idea its creator, Dorrian Porter, had while meandering through the Gare du Nord train station in Paris, watching the nostalgic split-flap signage of arrivals and departures change. "I wondered what it might be like to send messages like that to my kids from afar," he remembers, noting his desire to connect with loved ones beyond the computer screen or phone, but still instantly—and with more panache. Moore says, "The sensory experience definitely adds intrigue to the message that awaits."

Laura says she first coveted the Vestaboard’s beautiful display, then quickly came to appreciate its functionality.

Laura says she first coveted the Vestaboard’s beautiful display, then quickly came to appreciate its functionality.

Photo by Katrina Kim
 

Just ask Southern California–based lifestyle blogger Laura Izumikawa, who says that adding a Vestaboard to her family’s Scandinavian-inspired living spaces came naturally and created a new visual focal point. "At first, I wasn’t thinking about how the interactive messaging tool would improve our daily life," she says. "It just seemed like more of a beautifully designed object that I wanted in my home." 

"I love that I am able to stay connected to my family, especially when I’m out of town," Laura notes of the messaging capacity. Vestaboard also integrates with wireless music apps.

"I love that I am able to stay connected to my family, especially when I’m out of town," Laura notes of the messaging capacity. Vestaboard also integrates with wireless music apps.

 

But Laura soon noticed the display’s effect on her family’s two young children. "Whenever they see the ticker board begin to form letters, they run to it and watch until the message appears," she says, noting their Vestaboard has also become a reading and learning tool—a perk she didn’t expect. "Our five-year-old enjoys seeing the new word of the week!"

Vestaboard has a grid of 132 characters, or "bits," containing rotating flaps that display user-generated content. The board can be controlled through the Vestaboard app to show anything from stock updates to football scores.
 

Vestaboard has a grid of 132 characters, or "bits," containing rotating flaps that display user-generated content. The board can be controlled through the Vestaboard app to show anything from stock updates to football scores.

Whether showing an inspirational quote, daily reminder, or vocabulary-building prompt, the main message of Vestaboard is simply to slow down. "At the first sound of the ticker board, we all stop what we’re doing," says Laura. "It’s a wonderful pause that brings us daily joy."

Vestaboard
Vestaboard
 
With Vestaboard, you can inspire family or team members by easily sending messages from anywhere. iOS, Android, and cloud apps for use on any device. Pre-schedule, sync, or automate messages.  Vestaboard will inspire the people important to you.

Learn more about Vestaboard displays and what they can bring to your home or office space at vestaboard.com.

 

 -- via Dwell


Tags: Customer Stories, Company

Kristin Keeffe

Written by Kristin Keeffe

Kristin is investor relations lead and legal advisor. She has over 20 years experience as a corporate and commercial attorney, and worked with our CEO at the same law firm at the start of their careers and at the CEO's previous company.

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